{
 "name": "ppcagencymanchester.uk PPC Partner Accreditation Register",
 "title": "PPC Partner Accreditation Register",
 "url": "https://ppcagencymanchester.uk/datasets/ppc-partner-accreditation-register/",
 "csv": "https://ppcagencymanchester.uk/datasets/ppc-partner-accreditation-register.csv",
 "markdown": "https://ppcagencymanchester.uk/datasets/ppc-partner-accreditation-register/index.md",
 "computed_at": "2026-09-21",
 "license": "https://ppcagencymanchester.uk/terms",
 "headline": "The PPC Partner Accreditation Register carries 3 published figures read from 2 sources' own pages, from 3 to 70 percent, read 21 September 2026.",
 "quotes": [
  "The PPC Partner Accreditation Register carries 3 published figures read from 2 sources' own pages, from 3 to 70 percent, read 21 September 2026.",
  "2 of the 12 named sources read in full publish a figure; 9 publish none, read 21 September 2026.",
  "PPC Partner Accreditation Register, requirement premier: median 3 percent across 1 source, read 21 September 2026.",
  "PPC Partner Accreditation Register, requirement optimisation: median 70 percent across 1 source, read 21 September 2026.",
  "PPC Partner Accreditation Register, requirement 90-day: median 10,000 USD across 1 source, read 21 September 2026.",
  "PPC Partner Accreditation Register, requirement certification: median 50 percent across 1 source, read 21 September 2026."
 ],
 "citation": "\"ppcagencymanchester.uk PPC Partner Accreditation Register\", updated 2026-09-21, https://ppcagencymanchester.uk/datasets/ppc-partner-accreditation-register/.",
 "changed_since": null,
 "national": {
  "unit": "%",
  "n": 3,
  "median": 50,
  "min": 3,
  "max": 70,
  "p25": 3,
  "p75": 70,
  "mean": 41,
  "units": {
   "%": 3,
   "USD": 1
  },
  "published_sources": 2,
  "named_sources": 14,
  "read_sources": 12,
  "not_published": 9,
  "published_share": 0.167
 },
 "by_axis": {
  "requirement": {
   "premier": {
    "%": {
     "n": 1,
     "median": 3,
     "min": 3,
     "max": 3,
     "p25": 3,
     "p75": 3,
     "mean": 3
    }
   },
   "optimisation": {
    "%": {
     "n": 1,
     "median": 70,
     "min": 70,
     "max": 70,
     "p25": 70,
     "p75": 70,
     "mean": 70
    }
   },
   "90-day": {
    "USD": {
     "n": 1,
     "median": 10000,
     "min": 10000,
     "max": 10000,
     "p25": 10000,
     "p75": 10000,
     "mean": 10000
    }
   },
   "certification": {
    "%": {
     "n": 1,
     "median": 50,
     "min": 50,
     "max": 50,
     "p25": 50,
     "p75": 50,
     "mean": 50
    }
   }
  }
 },
 "rows": [
  {
   "source": "the accredited half of the universe",
   "url": "https://partnersdirectory.withgoogle.com/",
   "figure": "3%",
   "value": 3,
   "unit": "%",
   "axis": {
    "requirement": "premier"
   },
   "retrieved_at": "2026-09-21",
   "quote": "Premier Partners are recognised among the top 3% of companies in the Google Partners programme (Members, Partners, Premier Partners), in a given country.",
   "source_class": "first-party-index",
   "text_sha256": "9f397c4d1870505eb6aac083277cc06dc9117ed07debfcfc54f5d2c30df17154"
  },
  {
   "source": "Google, how to become a Google Partner or Premier Partner",
   "url": "https://support.google.com/google-ads/answer/9702452",
   "figure": "70%",
   "value": 70,
   "unit": "%",
   "axis": {
    "requirement": "optimisation"
   },
   "retrieved_at": "2026-09-21",
   "quote": "Your Google Partners registered Ads manager account needs to have a minimum optimisation score of 70% – you’re in control, with the ability to apply or dismiss recommendations based on your assessment and your clients' goals.",
   "source_class": "first-party-index",
   "text_sha256": "632862d48e942fe14a807bb4e1df53a319a200fcd7c1515b26cb391167baa1cb"
  },
  {
   "source": "Google, how to become a Google Partner or Premier Partner",
   "url": "https://support.google.com/google-ads/answer/9702452",
   "figure": "$10,000 ",
   "value": 10000,
   "unit": "USD",
   "axis": {
    "requirement": "90-day"
   },
   "retrieved_at": "2026-09-21",
   "quote": "Spend Your Google Partners registered Ads manager account needs to maintain a 90-day ad spend of $10,000 USD across managed accounts.",
   "source_class": "first-party-index",
   "text_sha256": "632862d48e942fe14a807bb4e1df53a319a200fcd7c1515b26cb391167baa1cb"
  },
  {
   "source": "Google, how to become a Google Partner or Premier Partner",
   "url": "https://support.google.com/google-ads/answer/9702452",
   "figure": "50%",
   "value": 50,
   "unit": "%",
   "axis": {
    "requirement": "certification"
   },
   "retrieved_at": "2026-09-21",
   "quote": "Your Google Partners registered Ads manager account needs to have a minimum of 50% of your account strategists certified in Google Ads (capped at 100 users), with at least one certification in each product area with campaign spend of $500 USD or more in 90 days (for example Search, Display, Video, Shopping or Apps).",
   "source_class": "first-party-index",
   "text_sha256": "632862d48e942fe14a807bb4e1df53a319a200fcd7c1515b26cb391167baa1cb"
  }
 ],
 "not_published": [
  {
   "source": "Google Partners badge guidelines",
   "url": "https://support.google.com/google-ads/answer/9028798",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Google Partners badge guidelines (en-GB)",
   "url": "https://support.google.com/google-ads/answer/9028798/google-partners-badge-guidelines?hl=en-GB",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Google, about the badge status page",
   "url": "https://support.google.com/google-ads/answer/9702205",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Google, check your Google Partner status",
   "url": "https://support.google.com/google-ads/answer/9701987",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Google Partners programme, become a partner",
   "url": "https://business.google.com/en-all/support/become-a-partner/",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Google Skillshop catalogue",
   "url": "https://skillshop.exceedlms.com/student/catalog",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Microsoft Advertising, how to become a partner",
   "url": "https://learn.microsoft.com/en-us/answers/questions/2289160/how-to-become-microsoft-advertising-partner",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Stackmatix on Microsoft Advertising partner benefits",
   "url": "https://www.stackmatix.com/blog/microsoft-advertising-partner-benefits",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  },
  {
   "source": "Adtaxi on the Microsoft Advertising Select Channel Partner programme",
   "url": "https://www.adtaxi.com/blog/bing-ads-elite-smb-partner-program/",
   "retrieved_at": "2026-09-21",
   "reason": "read in full and no accepted figure on the page"
  }
 ],
 "sources": [
  {
   "url": "https://support.google.com/google-ads/answer/9702452",
   "label": "Google, how to become a Google Partner or Premier Partner",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://support.google.com/google-ads/answer/9028798",
   "label": "Google Partners badge guidelines",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://support.google.com/google-ads/answer/9028798/google-partners-badge-guidelines?hl=en-GB",
   "label": "Google Partners badge guidelines (en-GB)",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://support.google.com/google-ads/answer/9702205",
   "label": "Google, about the badge status page",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://support.google.com/google-ads/answer/9701987",
   "label": "Google, check your Google Partner status",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://business.google.com/en-all/support/become-a-partner/",
   "label": "Google Partners programme, become a partner",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://partnersdirectory.withgoogle.com/",
   "label": "Google Partners Directory",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://skillshop.exceedlms.com/student/catalog",
   "label": "Google Skillshop catalogue",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://learn.microsoft.com/en-us/answers/questions/2289160/how-to-become-microsoft-advertising-partner",
   "label": "Microsoft Advertising, how to become a partner",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://www.stackmatix.com/blog/microsoft-advertising-partner-benefits",
   "label": "Stackmatix on Microsoft Advertising partner benefits",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://www.adtaxi.com/blog/bing-ads-elite-smb-partner-program/",
   "label": "Adtaxi on the Microsoft Advertising Select Channel Partner programme",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://www.facebook.com/business/marketing-partners",
   "label": "Meta Business Partners directory",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://searchengineland.com/google-launches-revamped-partners-program-379651",
   "label": "Search Engine Land on the revamped Partners programme",
   "license": "the publisher's own terms; quoted for reporting and comment"
  },
  {
   "url": "https://partnersdirectory.withgoogle.com/",
   "label": "the accredited half of the universe",
   "license": "the publisher's own terms; quoted for reporting and comment"
  }
 ],
 "methodology": "Every row is a verbatim sentence read from the named source's own page through the estate's fetch service on the date shown, hash-pinned to the stored read (the sha of the page's visible text; the raw page is mirrored to R2). 2 of the 12 named sources that could be read published a usable figure; 9 published none and are recorded as not published, never filled in; 2 could not be read (blocked, dead or unreachable) and count nowhere. The headline figures (median, minimum, maximum, quartiles) are over ONE figure per source in % (a source's median where its page yielded several accepted sentences), so N counts sources, never sentences; 3 candidate sentence(s) were refused by a reviewer with the reason recorded. Derivation as chartered: the platforms' own published requirements - the optimisation score, the 90-day spend threshold, the certifications, and the top-3%-by-country cut for Premier - quoted verbatim with the date read, joined to the live directory entry for every Manchester agency in the board. The derivation nobody has is the JOIN: how many agencies in this city display a badge on their own site against how many the directory actually carries, and what the requirement was on the day each one earned it.",
 "embed": "<figure style=\"margin:0;padding:16px;border:1px solid #d9d9d9;border-radius:8px;background:#ffffff;color:#111111;font-family:system-ui,sans-serif;max-width:480px\"><p style=\"margin:0 0 8px;font-size:28px;font-weight:700;color:#111111;background:#ffffff\">3 to 70 percent</p><p style=\"margin:0 0 8px;font-size:14px;color:#111111;background:#ffffff\">3 published figures, PPC Partner Accreditation Register, across 2 sources, read 21 September 2026</p><figcaption style=\"font-size:12px;color:#444444;background:#ffffff\"><a href=\"https://ppcagencymanchester.uk/datasets/ppc-partner-accreditation-register/#median\" style=\"color:#1a4fd6;background:#ffffff\">Source: ppcagencymanchester.uk PPC Partner Accreditation Register</a></figcaption></figure>"
}
